Mobile SEO is the art and science of optimizing a website to give mobile and smartphone users the best page experience when they search for any query.

Digital marketing is ever-evolving. To stand out in this tough competition, marketers run multiple campaigns across various channels and platforms to get the best ROI (Return of Investment).

Marketing is a broad term. From Search Engine Optimization to running ad campaigns across the internet, developing an effective marketing strategy is something that all businesses must work on.

The Fortune 500 is a list that highlights the top 500 companies in terms of revenue at the end of every year. Only about 10 percent of the Fortune 500 companies are still existent in the modern market since 1955 (the year the list was first published).

Do you think you’re secure on the internet just because you’re not visiting any malicious websites? Think again!

You spend a large chunk of your time strategizing the marketing strategy that’d best work for your business. Of course, running advertisements is a primary subset of modern marketing.

When you start a new website or a blog, you would not aim to invest a lot of money in marketing and advertisement. Instead, you would look to drive free or organic traffic onto your platform.

While optimising an enterprise-level website for search engines, SEO enthusiasts often ignore maintaining the internal links. And this where the main problem lies.