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Adapts Media Articles

Adapts Media Articles

Adapts Media Articles

3-attribution-considerations-for-B2B-lead-generation--
Admin (Staff)
February 19, 2019

It’s essential to understand what is bringing real value. This article will break down three attribution modeling concepts that can help marketers better understand their campaigns in a complex digital environment.



4-Simple-Steps-to-Boost-Your-Seasonal-SEO-Traffic--
Admin (Staff)
February 19, 2019

If you want festive shoppers to find your website and all the awesome products you have to offer among the glut of other businesses on the web, your SEO needs to be optimized for the season.



The-Next-Big-Thing-for-Mobile-Advertising?
Admin (Staff)
February 19, 2019

Time is money" has never had more meaning than it does today. The "attention economy" has become another challenge for advertisers—particularly on mobile devices where users have lower tolerances for attention-grabbing ads.



LinkedIn-Sponsored-Content-can-now-be-tracked-via-Google-Campaign-Manager
Admin (Staff)
February 18, 2019

The Google Campaign Manager integration will support LinkedIn Sponsored Content for video, carousel ads, lead-gen forms and more.



Help-influence-&-understand-how-your-products-appear-on-Google---
Admin (Staff)
February 18, 2019

Shoppers turn to Google to find products that are just right for them. And you rely on Google Manufacturer Center to ensure your products are represented well. In fact, more than 5,000 brands use Manufacturer Center to improve their presence on Google.



Facebooks-new-brand-safety-certification-promises-advertisers-more-control.--
Admin (Staff)
February 18, 2019

The program is part of Facebooks ongoing efforts to boost transparency on its platform and offer an extra layer of security for advertisers to help them ensure that their content does not appear next to offensive or unsavory content.



Voice-commerce-2019:-Will-this-be-the-year-it-catches-up-to-voice-search?
Admin (Staff)
February 13, 2019

Amazon has sold more than 100 million Alexa devices, showing that voice search has never been hotter. Voice commerce isnt as popular; could that change?



Why-its-no-longer-Facebook-or-nothing-for-holiday-mobile-ads--
Admin (Staff)
February 13, 2019

As mobile shopping grows, savvy marketers cant simply stick with what worked last year if they want to connect with smartphone users during the crucial holiday season.



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